Welcome to Upgrade Your Influence! My name is Erin Baynham, and I'm a media kit and social media strategist in Baltimore, MD. As many of you know, I started my first blog, Scandalous Beauty, back in 2005 to share my favorite makeup products, tutorials and my relaxed and natural hair struggles. But as you know, people change, and as much as I still love a good lipstick, I decided to change focus.

I created Upgrade Your Influence to help myself and other digital influencers market and brand ourselves better. Through podcast episodes, guest interviews and Power Letter emails, I'm hoping to deliver quality content that helps us all grow our audiences and share an authentic experience. 

On a personal note, I'm a wife and mama of two who loves to cook and enjoy a good cup of coffee. By day, I'm a social media manager for Maryland Institute College of Art.